Junk food advertising is too tempting for children

Junk food advertising is too tempting for children Children describe junk food advertising as ‘tempting’ and ‘addictive’, and say they could ‘lick the screen’, according to a new report.

Researchers talked to children aged between 8 and 12 years old at six schools. Each group was shown two TV adverts for junk food, followed by a discussion. The study looked at how junk food advertising can influence children’s eating habits and food choices. Cancer Research UK

See also:

• Junk food TV ads make children hungry and tempted, charity finds The Guardian