The childhood obesity plan – brave and bold action? After months of waiting and numerous delays, the government’s childhood obesity plan was finally published in mid-August (which also happened to be during the Olympics, when most of us were sitting and watching comfortably from our sofas – and when parliament was not sitting, in this case definitely a bad thing).
Expectations were high. Writing in the Daily Telegraph just a month ago, Simon Stevens labelled obesity ‘the new smoking’ and called for an ‘activist’ strategy with comprehensive action on food reformulation (changing the nutritional content of processed foods) and on promotions and advertising of unhealthy food and drink. Jeremy Hunt has described the rise in childhood obesity as a ‘national emergency’ and promised a ’game-changing’ response from the government. Now that the dust has settled, was it worth the wait? The King's Fund
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